MADISON STREET TO MADISON AVENUE
Celebrate Lunar New Year on Saturday, February 6 on Madison Avenue in Manhattan
Mark your calendar for Saturday, February 6, for "Madison Street to Madison Avenue," a very special Lunar New Year event.
From 11:00 AM to 3:00 PM, we'll be celebrating the Lunar New Year with exciting programming. Highlights include: 11:00 AM, Madison Avenue at East 76th Street: We'll welcome Lion Dancers and a Dragon, and witness the historic signing ceremony celebrating the partnership of the Madison Avenue BID with the Bund Association for Promotion of Commerce & Trade, Shanghai, China. Among the confirmed attendees is Emmy-winning TV personality and entrepreneur, Yue-Sai Kan
11:15 AM-1:00 PM, Madison Avenue from East 76th Street to East 54th Street: Enjoy the artistry of our Lion Dancers and Dragon as they perform, while participating retailers including Baccarat, Bally, CH Carolina Herrera, Chopard, Coach, Dennis Basso, Emilio Pucci, Fendi, Michael Kors, Mulberry, NARS host special in-store Lunar New Year programming
12:00-3:00 PM, the Harman store and 527 Madison Avenue (at East 54th Street): We will host a variety of indoor and outdoor Lunar New Year-themed family entertainment and musical performances. Including calligraphy demonstrations, face-painting by Silly Cheeks, and Lunar New Year Photo Booth. And performances by FJ Music Fusion, the New York Eastern Chamber Orchestra conducted by Dr. Fei Fang, Les Ballets de l'Opera Chinois de New York, and traditional Chinese face-changing by Peng Li
1:00 PM, Madison Avenue at East 54th Street: Public officials and program participants will make remarks
Madison Street to Madison Avenue is co-produced through a unique collaboration between the East Midtown Partnership, Confucius Institute for Business at the SUNY Global Center (116 East 55th Street), Madison Avenue Business Improvement District, and Chinatown Partnership. It is presented with the generous support of Harman, Harper's BAZAAR China, and Vornado Realty Trust.